Connecting systems and disparate data sources to build customer experiences remains one of the biggest developer challenges. At TrailheaDX, Salesforce’s third annual developer conference, the company today announced Integration Cloud to tackle this challenge head-on.
Integration Cloud includes a set of services and tools that make it easier for Salesforce customers to surface their data, regardless of where it is stored, and deliver intelligent, connected customer experiences across all channels and touchpoints.
Integration Cloud will have three layers:
Salesforce has signed an agreement to acquire MuleSoft, one of the leading platforms for building application networks that connect enterprise apps and data. MuleSoft will continue to develop its Anypoint Platform which will power the new Integration Cloud.
Admins can build a single view of the customer across all of their Salesforce deployments as well as their entire network of business systems. In addition, admins can manage all of these connections through a unified admin console.
By automatically bringing together Salesforce customer data in entirely new ways, admins can create seamless and personalized end-to-end customer experiences across sales, service, marketing, commerce and more.
Pricing for each feature of Integration Cloud will be announced as it is made generally available.