Salesforce Marketing Cloud Product Owner

Remote in Spain
| 1 month ago

Location: Spain

Engagement: Time & Material

Seniority: Senior

Context

The client is looking for an experienced Salesforce Marketing Cloud Product Owner to lead the evolution of its Marketing Cloud capabilities within a large-scale international digital environment.

Responsibilities

  • Own and prioritize the Salesforce Marketing Cloud product roadmap and backlog.
  • Translate business and marketing needs into clear features and user stories.
  • Drive capabilities around customer journeys, campaign automation, personalization and communications.
  • Coordinate delivery across business, marketing, Salesforce and integration teams.
  • Manage requirements, priorities, dependencies and acceptance criteria.
  • Ensure continuous improvement of the Marketing Cloud platform and user experience.

Requirements

  • Strong experience as a Product Owner in Salesforce environments.
  • Proven expertise with Salesforce Marketing Cloud.
  • Strong understanding of Journey Builder, Automation Studio, Email Studio and Contact Builder.
  • Experience with customer journeys, segmentation, personalization and campaign automation.
  • Good understanding of Salesforce/CRM integrations and APIs.
  • Experience working in complex, international enterprise environments.
  • Strong stakeholder management and communication skills.
  • Fluent English.

Key requirement: Strong Product Owner experience combined with proven hands-on knowledge of Salesforce Marketing Cloud.