Salesforce Einstein Delivers 752% ROI for Shazam

In just six weeks, music identification app Shazam experienced a 752% return on investment (ROI) with its Salesforce Einstein Analytics deployment. According to a study by Nucleus Research, the deployment provides an average annual benefit of $246,896 due to increased...

My 4 Technology Trends That Could Dominate 2017

Technology changes fast, 2016 saw the introduction of new ideas and more widespread adoption of some existing technologies. But what does the year ahead have in store? Here are my top technology trends that could dominate 2017. Augmented Reality & Virtual Reality...

3 Ways Blockchain Could Change the World

We’re hearing more and more about how Blockchain technology is moving from its cryptocurrency roots into other areas of business but where are we likely to see the biggest impact? Here we take a look at 3 ways the decentralized ledger of digital asset ownership could...